19 · Marketing & Growth/google-ads-ppc

Google Ads & PPC

Paid campaigns tuned for return, not just clicks — profitable search, display, and shopping.

Hero imageFeature shot for Google Ads & PPC — drop image here (id: google-ads-ppc-1)
Team / processBehind the scenes — Google Ads & PPC — drop image here (id: google-ads-ppc-2)
Result / outcomeClient outcome for Google Ads & PPC — drop image here (id: google-ads-ppc-3)
/google-ads-ppc
Overview

Profitable paid campaigns — measured properly.

Paid ads work when tracking is right, targeting is intentional, and creative earns its click. Most accounts we audit fail on at least one of the three. We fix that first — then optimize.

It’s the right fit for e-commerce and services businesses running or ready to run paid, teams past do-it-yourself, or accounts that plateaued and need a fresh look.

ROAS-firstMeasured to return

We report on return — not clicks. Impressions don’t pay salaries.

What we deliver

Outcomes, not feature lists.

Every engagement ships against outcomes we agree up front.

01

Campaign setup

Structure, negatives, and match types done right.

02

Targeting

Keywords, audiences, and placements built for intent.

03

Conversion tracking

GA4, GTM, and offline conversions wired properly.

04

A/B testing

Ad copy, creative, and landing pages tested continuously.

05

Budget optimization

Spend rebalanced weekly against outcomes.

06

ROAS reporting

A live dashboard leaders can trust.

Our process

How we work.

A real sequence — each step earns the next.

Audit

Account, tracking, and landing pages reviewed.

Structure

Campaigns rebuilt for what you actually sell.

Launch

Copy, creative, and tracking live.

Optimize

Weekly optimization, monthly QBR.

Channels & tools

The stack we use.

Google Ads
Microsoft Ads
Meta Ads
LinkedIn Ads
GA4
GTM
Looker Studio
Zapier / offline conv.
Deliverables

What’s included.

Concrete artifacts you take away from the engagement.

Why AdPlus

Why teams choose us for google ads & ppc.

01

Return-first

We report to ROAS — not clicks.

02

Tracking done right

Offline conversions, cross-domain, and GA4 sorted.

03

Creative that earns clicks

In-house copy and creative.

04

Transparent

Live dashboard, monthly QBR, no black box.

ROASFirst-order metric
+3xMedian return uplift
WeeklyOptimization cadence
24hReply promise
FAQ

Common questions.

What budget do we need?

We advise a floor per market for statistical significance — we’ll be honest if paid isn’t right yet.

How soon are results?

Learnings within weeks; profitable steady-state usually within a quarter.

Ad spend vs management fee?

Fee is separate from spend. We’re transparent about both.

Do you handle tracking?

Yes — GA4, GTM, offline conversions, and cross-domain.

Contract terms?

Monthly retainer, cancellable with notice. No annual lock-in.

Related services

Often paired with Google Ads & PPC.

Ready to start?

Let’s build with Google Ads & PPC.

Tell us what you’re building — we’ll reply within one business day.

Get a QuoteView Portfolio